Social Media Optimization

Social media optimization is one of the powerful tools of SEO that helps in generating traffic to your website using social media websites. It is also referred to as SMO basically created to attract influx through social media that includes social media networks and bookmarking. This is what is profoundly taught in our (SMO) social media marketing course that helps applicants understand the crucial concept and key elements of social media marketing and use them in appropriate ways so as to increase the performance of SEO. SMO has evolved with time and increased manifolds. The social media has turned out to be the digital hub and every business is running through the online medium, any advertisement displayed on such platforms is bound to boom the target audience.

We provide search engine optimization course that consists theoretical knowledge as well as practical information and put emphasis on the idea where students learn the best social media techniques and strategies. Our team of experts offers the best SMO course and designs the social media marketing course in such ways that will contribute to your overall development of the social marketing domain and help you become competitive professionals with optimal skill sets.

This Course Included Below Modules
( 10 Modules )

01) Overview of Social Media Marketing

  • Understanding the Social Media
  • Why Your Business require Social Media?
  • How to use Social marketing to create your business brand?
  • Defining and Implementing the Social Media Plan
  • Different Social Media Options
  • SEO Guidelines for Social Media Optimization

02) Social Networking and Bookmarking

  • Analyzing different Social Networks
  • Content Suited best for Social Networks
  • Importance of Social Bookmarking
  • Social Bookmarking Submissions
  • How to get your submissions and content shared by others?
  • Rules while “following” others in Social Networks

03) Creating Blogs for Social Media Branding

  • Understanding Blogs
  • Setting up of Blogs on different Platforms
  • Blogspot, WordPress, Typepad, Tumblr
  • Promotion of Blogs through Blog Commenting
  • Inserting Images, Videos and Content in Your Blog
  • Choosing best themes for your blog
  • Monitoring and Analyzing Your Blog Traffic through Google Analytics
  • Link Wheel Creation
  • Creating Tier 1, Tier 2 and Tier 3 with Several Blogs
  • Tagging in blogging
  • Creating Cloud Tags
  • How tagging helps in blogging

04) Utilizing Groups & Question Answers Communities

  • Forum Commenting & Profile Making
  • Google & Yahoo Groups
  • Yahoo Answers
  • Other Question & Answer Communities

05) Really Simple Syndication (RSS)

  • What is RSS?
  • Advantages of Using RSS
  • Creating XML Files for RSS Feeds
  • Difference between RSS and Atom Feeds
  • Different tools for RSS Readers

06) Facebook Marketing

  • Overview of Facebook Marketing
  • Building a Business brand over Facebook
  • Facebook Advertising
  • Facebook Apps
  • Understanding and creating Facebook Groups and Communities
  • Getting Facebook followers and Fans
  • Interacting with Customer using Facebook
  • Building Links Using Facebook

07) YouTube Marketing

  • Importance of YouTube Marketing
  • How YouTube Works?
  • Using YouTube as a Social Media Marketing Tool
  • Utilizing the Video Embedding Features
  • How to Make Your Videos Viral?
  • Analyzing Your YouTube Insights

08) Twitter Marketing

  • Overview of Twitter Marketing
  • Creating a brand name over Twitter
  • Twitter Marketing Strategy
  • Twitter Tools to Manage Twitter
  • Achieve Your Business Goals with Twitter

09) Linkedin Marketing

  • Overview of Linkedin Marketing
  • Establishing Connection with Linkedin
  • How to Grow Your Contacts over Linkedin
  • Creating groups in Linkedin
  • Creating Events in Linkedin

10) Social Media Tools

  • URL shortening Tools
  • RSS Feed connecting tools
  • Buffer and Hootsuite Social Media tools
  • Image Sharing tools i.e. Google Picassa, Flickr, Photobucket etc.
  • Tools to Increase followers and Fans
  • Addmefast , like4like , likeasap etc